October 14-15, 2021. University of Alicante
Francisco Yus
Universidad de Alicante
Francisco Yus is full professor at the University of Alicante, Spain and guest professor at Fujian Normal University (Fuzhou, China). He has a PhD in linguistics and has specialised in the application of pragmatics (especially relevance theory) to media discourses and conversational issues, about which he has published many articles and books (on relevance theory: Cooperación y relevancia. Dos aproximaciones pragmáticas a la interpretación, 1997 and 2nd updated edition 2003). For instance, he has made two applications of pragmatics to characters in alternative comics (Conversational cooperation in alternative comics, 1995; El discurso femenino en el cómic alternativo inglés, 2001), proposed a pragmatic verbal-visual model of communication in media discourses (La interpretación y la imagen de masas, 1997),
